The Nothing phone-1 Highlights How Broken the American Smartphone Market Is

Omar Zahran
6 min readJun 28, 2022

Carl Pei’s new company is skipping launching their new phone in the United States, a showcase of just how problematic the smartphone market has become

If you spend any time monitoring the tech news cycle, then you are familiar with Nothing and its upcoming phone: the Nothing phone-1. This is the new company from OnePlus founder Carl Pei that is focused on shaking up the industry by creating a true ecosystem that will rival Apple’s, with designs and features that excite consumers. In true old OnePlus fashion the company has leaked small pieces of the phone to build up the hype train of the device. A new piece of information that has come to light is that this phone, arguably the most hyped device in tech circles in a while, will not be launching in the United States. This decision is an indictment of the state of the smartphone market in the country, one that has suffocated innovation in favor of appeasing the bottom line of carriers.

The Suffocating Duopoly

Currently, in the United States, Apple and Samsung account for 74% of the mobile market share. This is a suffocating amount of…

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Omar Zahran

Freelance sports writer fascinated by the stories that our favorite teams and athletes present to us