Big Tech, the NFL, and Streaming’s Golden Ticket
8 min readAug 25, 2022
The stakes are high for NFL Sunday Ticket, the most valuable contract in sports media rights. And the tech giants are getting involved in the bidding for the biggest asset in digital streaming
In the story of Willy Wonka and the Chocolate Factory, there is an emphasis placed on the importance of the golden ticket. Famous yet reclusive chocolatier Willy Wonka would give an…